#smcakl
Social Media Club . Auckland
Presentations
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Most Effective Social Media Campaign sponsored by IAG
For a video that reached the newsfeeds of more than 15 million users and called by TVNZ “one of the most commented videos of the year.”
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Most Effective Social Media Campaign Under $20,000 sponsored by Vodafone New Zealand
With a campaign so successful that a Facebook page became an overnight success and reached over 201 million people at zero cost.
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Best Use of Social Media in a New Product or Service Launch sponsored by controlroom.co
With a campaign that ensured a huge commercial success and a spike in emotional connection between a brand and their customer.
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Best Not-for-Profit Social Media Campaign sponsored by Socialites
For a campaign that hit over a 100,000 highly targeted social impressions and a newly formed community of young people pledging to flick a bad habit.
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Most Creative Use of Existing or Emerging Social Platform(s) sponsored by The Goat Farm
For using Snapchat as real superstars and inspiring over 10,000 user generated content pieces during live event.
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Community Building and Management sponsored by Microsoft New Zealand
For creating a great resource that now gets 3,000 users a month organically.