I'm Jenna, a digital native but with my feet firmly planted in the real commercial world. I am a Eurasian New Zealander i.e. hailing from Auckland - I'm European, Malaysian-Chinese and Japanese in equal doses, with a transnational life that sees me rooted in Auckland but with strong ties to the most progressive centres in Asia where digital technology rules.

As a true lover of technology and life online, I'm passionate about online media and the developing digital landscape. Once upon a time I would have been called a nerd; these days they call me an influencer marketing strategist.